OwlCyberSecurity - MANAGER

Edit File: functions.php

<?php

////////////////////////////
// FUNCTIONS
////////////////////////////

//INSERT PIXEL
function fca_pc_parse_pixels( $options ) {
	$parsed_pixels = array();
	$options_pixels = empty( $options['pixels'] ) ? array() : $options['pixels'];
	
	foreach( $options_pixels as $p ) {
		$parsed_pixels[] = json_decode( stripslashes_deep( $p ), true );
	}
	
	return $parsed_pixels;
}

function fca_pc_get_active_pixels( $options ) {
	$parsed_pixels = fca_pc_parse_pixels( $options );
	$active_pixels = array();
	
	if ( empty( $parsed_pixels ) ) {
		return $active_pixels;
	}
		
	$post_id = get_the_ID();
	$categories = wp_get_post_categories( $post_id );
	$tags = wp_get_post_tags( $post_id );

forEach ( $parsed_pixels as $pixel ) {
		$type = empty( $pixel['type'] ) ? '' : $pixel['type'];
		$paused = empty( $pixel['paused'] ) ? false : true;
		$excludes = empty( $pixel['excludes'] ) ? array() : $pixel['excludes'];
		
		if ( $paused ) {
			//skip this one
			continue;
		}

if ( !empty( $excludes ) ) {
			$post_id_match = in_array( $post_id, $excludes );
			//CHECK CATEGORIES & TAGS
			$category_match = count( array_intersect( array_map( 'fca_pc_cat_id_fiter', $categories ), $excludes ) ) > 0;
			$tag_match = count( array_intersect( array_map( 'fca_pc_tag_id_fiter', $tags ), $excludes ) ) > 0;
			$front_page_match = is_front_page() && in_array( 'front', $excludes );
			$blog_page_match = is_home() && in_array( 'blog', $excludes );
			if ( in_array( 'all', $excludes ) OR $post_id_match OR $category_match OR $front_page_match OR $blog_page_match OR $tag_match ) {
				continue;
			}
		}
		
		$active_pixels[] = $pixel;

}

return $active_pixels;
}

function fca_pc_get_active_pixel_types( $options = array() ) {
	
	$parsed_pixels = fca_pc_parse_pixels( $options );
	$active_pixel_types = array();
	
	if ( empty( $parsed_pixels ) ) {
		return $active_pixel_types;
	}
		
	$post_id = get_the_ID();
	$categories = wp_get_post_categories( $post_id );
	$tags = wp_get_post_tags( $post_id );

}

return array_values( array_unique( $active_pixel_types ) );
}

function fca_pc_maybe_add_pixel() {

$options = get_option( 'fca_pc', array() );
	
	if ( fca_pc_role_check( $options ) ) {

//HOOK IN OTHER INTEGRATIONS/FEATURES
		do_action( 'fca_pc_start_pixel_output', $options );

wp_enqueue_script( 'jquery' );
		wp_enqueue_script( 'fca_pc_client_js' );

wp_enqueue_script( 'fca_pc_video_js', FCA_PC_PLUGINS_URL . '/video.js', array(), false, true );

wp_localize_script( 'fca_pc_client_js', 'fcaPcEvents', fca_pc_get_active_events( $options ) );
		wp_localize_script( 'fca_pc_client_js', 'fcaPcPost', fca_pc_post_parameters( $options ) );
		wp_localize_script( 'fca_pc_client_js', 'fcaPcOptions', fca_pc_localize_pixel_options( $options ) );
		
		$search_integration = empty( $options['search_integration'] ) ? '' : $options['search_integration'];
		//ONLY USE DEFAULT SEARCH IF WE DIDNT USE WOO OR EDD SPECIFIC
		if ( is_search() && $search_integration == 'on' ) {
			wp_localize_script( 'fca_pc_client_js', 'fcaPcSearchQuery', array( 'search_string' => get_search_query() ) );
		}
		
		if ( !empty( $options['user_parameters'] ) ) {
			wp_localize_script( 'fca_pc_client_js', 'fcaPcUserParams', fca_pc_user_parameters() );
		}
		
		fca_pc_add_pixels( $options );
	}
}
add_action( 'wp_head', 'fca_pc_maybe_add_pixel', 1 );

function fca_pc_role_check( $options ) {
	$roles = wp_get_current_user()->roles;
	$exclude = empty ( $options['exclude'] ) ? array() : str_replace( ' ', '_', $options['exclude'] );
	$roles_check_passed = 0 === count( array_intersect( array_map( 'strtolower', $roles ), array_map( 'strtolower', $exclude ) ) );
	return $roles_check_passed;
}

function fca_pc_add_header_pixels( $header_pixels, $options ) {
	forEach ( $header_pixels as $pixel ) {			
		$code = $pixel['capi'];
		echo html_entity_decode( $code, ENT_QUOTES );
	}
}

function fca_pc_post_parameters( $options ) {
	global $post;

$post_id = empty ( $post->ID ) ? 0 : $post->ID;
	$edd_active = fca_pc_is_edd_active();
	$edd_currency = $edd_active ? edd_get_option( 'currency', 'USD' ) : 'USD';
	
	return array(
		'title' => empty ( $post->post_title ) ? '' : $post->post_title,
		'type' => empty ( $post->post_type ) ? '' : $post->post_type,
		'id' => $post_id,
		'categories' => fca_pc_get_category_names( $post_id ),
	);
}

function fca_pc_localize_pixel_options( $options ) {
	global $post;

$edd_active = fca_pc_is_edd_active();
	$edd_currency = $edd_active ? edd_get_option( 'currency', 'USD' ) : 'USD';
	
	return array(
		'pixel_types' => fca_pc_get_active_pixel_types( $options ),
		'ajax_url' => admin_url( 'admin-ajax.php' ),
		'debug' => FCA_PC_DEBUG,
		'edd_currency' => $edd_currency,		
		'nonce' => wp_create_nonce( 'fca_pc_capi_nonce' ),
		'utm_support' => empty( $options['utm_support'] ) ? false : true,
		'user_parameters' => empty( $options['user_parameters'] ) ? false : true,
		'edd_enabled' => fca_pc_edd_auto_events_enabled( $options ),
		'edd_delay' => empty( $options['edd_delay'] ) ? 0 : intVal($options['edd_delay']),
		'woo_enabled' => fca_pc_woo_auto_events_enabled( $options ),
		'woo_delay' => empty( $options['woo_delay'] ) ? 0 : intVal($options['woo_delay']),
		'video_enabled' => empty( $options['video_events'] ) ? false : true,
	);
}

function fca_pc_edd_auto_events_enabled( $options ) {
	return ( !empty( $options['edd_integration'] )OR !empty( $options['edd_integration_ga'] ) OR !empty( $options['edd_integration_pinterest'] ) OR !empty( $options['edd_integration_snapchat'] ) OR !empty( $options['edd_integration_tiktok'] ) );
}

function fca_pc_woo_auto_events_enabled( $options ) {
	return ( !empty( $options['woo_integration'] )OR !empty( $options['woo_integration_ga'] ) OR !empty( $options['woo_integration_pinterest'] ) OR !empty( $options['woo_integration_snapchat'] ) OR !empty( $options['woo_integration_tiktok'] ) );
}

function fca_pc_get_active_events( $options ) {

$id = get_the_id();
	$events = empty( $options['events'] ) ? array() : stripslashes_deep( $options['events'] );

$categories = wp_get_post_categories( $id );
	$tags = wp_get_post_tags( $id );

$active_events = array();
	if ( !empty ( $events ) ) {
		forEach ( $events as $event ) {
			$event = json_decode( $event );

if ( !empty( $event->paused ) ) {
				//skip this one
				continue;
			}

if ( is_array( $event->trigger ) ) {
				$post_id_match = in_array( $id, $event->trigger );
				//CHECK CATEGORIES & TAGS
				$category_match = count( array_intersect( array_map( 'fca_pc_cat_id_fiter', $categories ), $event->trigger ) ) > 0;
				$tag_match = count( array_intersect( array_map( 'fca_pc_tag_id_fiter', $tags ), $event->trigger ) ) > 0;
				$front_page_match = is_front_page() && in_array( 'front', $event->trigger );
				$blog_page_match = is_home() && in_array( 'blog', $event->trigger );
				if ( in_array( 'all', $event->trigger ) OR $post_id_match OR $category_match OR $front_page_match OR $blog_page_match OR $tag_match ) {
					$active_events[] = $event;
				}
			} else {
				//CSS TRIGGERS
				$active_events[] = $event;
			}

}
	}

return $active_events;

}

function fca_pc_advanced_matching( $hashed = false ) {

if ( !empty( $_COOKIE['fca_pc_advanced_matching'] ) ) {
		return stripslashes_deep( $_COOKIE['fca_pc_advanced_matching'] );
	} else if ( is_user_logged_in() ) {

$user = wp_get_current_user();

$fn = empty( $user->first_name ) ? $user->billing_first_name : $user->first_name;
		$ln = empty( $user->last_name ) ? $user->billing_last_name : $user->last_name;
		$user_data = array (
			'em' => $user->user_email,
			'fn' => $fn,
			'ln' => $ln,
			'ph' => $user->billing_phone,
			'ct' => $user->billing_city,
			'st' => $user->billing_state,
			'zp' => $user->billing_postcode,
		);
		
		if( $hashed ) {
			return  array (
				'em' => hash( 'sha256', $user->user_email ),
				'fn' => hash( 'sha256', $fn ),
				'ln' => hash( 'sha256', $ln ),
				'ph' => hash( 'sha256', $user->billing_phone ),
				'ct' => hash( 'sha256', $user->billing_city ),
				'st' => hash( 'sha256', $user->billing_state ),
				'zp' => hash( 'sha256', $user->billing_postcode ),
			);
		}
		return json_encode( array_map( 'strtolower', array_filter( $user_data ) ) );

} else if ( function_exists( 'is_order_received_page' ) && is_order_received_page() ) {

global $wp;
		$order_id = isset( $wp->query_vars['order-received'] ) ? intval( $wp->query_vars['order-received'] ) : 0;
		$order = new WC_Order( $order_id );

$user_data = array (
			'em' => $order->get_billing_email(),
			'fn' => $order->get_billing_first_name(),
			'ln' => $order->get_billing_last_name(),
			'ct' => $order->get_billing_city(),
			'st' => $order->get_billing_state(),
			'zp' => $order->get_billing_postcode(),
		);
		
		if( $hashed ) {
			return  array (
				'em' => hash( 'sha256', $order->get_billing_email() ),
				'fn' => hash( 'sha256', $order->get_billing_first_name() ),
				'ln' => hash( 'sha256', $order->get_billing_last_name() ),
				'ct' => hash( 'sha256', $order->get_billing_city() ),
				'st' => hash( 'sha256', $order->get_billing_state() ),
				'zp' => hash( 'sha256', $order->get_billing_postcode() ),
			);
		}
		return json_encode( array_map( 'strtolower', array_filter( $user_data ) ) );

}

return false;
}

function fca_pc_encode_xml( $string ) {
	return htmlspecialchars( strip_tags ( $string ) );
}

function fca_pc_user_parameters( $id = '' ) {

if ( !$id ) {
		$id = get_the_id();
	}

$lang = empty( $_SERVER['HTTP_ACCEPT_LANGUAGE'] ) ? 'en-US' : $_SERVER['HTTP_ACCEPT_LANGUAGE'] ;

return array(
		'referrer' => wp_get_raw_referer(),
		'language' => sanitize_text_field( $lang ),
		'logged_in' => is_user_logged_in() ? 'true' : 'false',
		'post_tag' => implode( ', ', array_map( 'fca_pc_tag_name_fiter', wp_get_post_tags( $id ) ) ),
		'post_category' => implode( ', ', fca_pc_get_category_names( $id ) ),
	);
}

function fca_pc_get_category_names( $id = '' ){

if ( !$id ) {
		$id = get_the_id();
	}

$category_names = array();
	$categories = wp_get_post_categories( $id );
	if ( is_array( $categories ) ) {
		forEach ( $categories as $cat_id ) {
			$category_names[] = get_cat_name( $cat_id );
		}
	}
	return $category_names;
}

function fca_pc_woo_product_cat_and_tags() {

$return = array();

$tags = get_terms( 'product_tag' );
	if ( !is_array( $tags ) ) {
		$tags = array();
	}
	$cats = get_terms( 'product_cat' );
	if ( !is_array( $cats ) ) {
		$cats = array();
	}
	forEach ( array_merge( $cats, $tags ) as $obj ) {
		$return[$obj->term_id] = $obj->name;
	}
	return $return;
}

function fca_pc_edd_product_cat_and_tags() {

$return = array();

$tags = get_terms( 'download_tag' );
	if ( !is_array( $tags ) ) {
		$tags = array();
	}
	$cats = get_terms( 'download_category' );
	if ( !is_array( $cats ) ) {
		$cats = array();
	}
	forEach ( array_merge( $cats, $tags ) as $obj ) {
		$return[$obj->term_id] = $obj->name;
	}
	return $return;
}

//SINGLE-SELECT
function fca_pc_select( $name, $selected = '', $options = array(), $atts = '' ) {

$name = esc_attr( $name );
	$html = "<select name='fca_pc[$name]' $atts style='width:100%' >";

if ( empty( $options ) && !empty( $selected ) ) {
			$selected = esc_attr( $selected );
			$html .= "<option selected='selected' value='$selected'>" . esc_attr__('Loading...', 'facebook-conversion-pixel') . "</option>";
		} else {
			forEach ( $options as $key => $text ) {
				$sel = $key === $selected ? 'selected="selected"' : '';
				$key = esc_attr( $key );
				$text = esc_attr( $text );
				$html .= "<option $sel value='$key'>$text</option>";
			}
		}

$html .= '</select>';
	
	return $html;

}

//MULTI-SELECT
function fca_pc_select_multiple( $name, $selected = array(), $options = array(), $atts = '' ) {
	
	$name = esc_attr( $name );
	
	$html = "<select name='fca_pc[$name][]' $atts class='fca_pc_multiselect' multiple style='width:100%'  >";
	
		forEach ( $options as $key => $text ) {

$sel = '';
			if ( in_array( $key, $selected ) ) {

$sel = 'selected="selected"';

}

$key = esc_attr( $key );
			$text = esc_attr( $text );
			$html .= "<option $sel value='$key'>$text</option>";

}
		
	$html .= '</select>';
	
	return $html;

}

//RETURN GENERIC INPUT HTML
function fca_pc_input ( $name, $placeholder = '', $value = '', $type = 'text', $atts = '' ) {

$name = esc_attr( $name );
	$placeholder = esc_attr( $placeholder );

$html = "<div class='fca-pc-field fca-pc-field-$type'>";

switch ( $type ) {

case 'checkbox':
				$checked = !empty( $value ) ? "checked='checked'" : '';

$html .= "<div class='onoffswitch'>";
					$html .= "<input $atts style='display:none;' type='checkbox' id='fca_pc[$name]' class='onoffswitch-checkbox fca-pc-input-$type fca-pc-$name' name='fca_pc[$name]' $checked>";
					$html .= "<label class='onoffswitch-label' for='fca_pc[$name]'><span class='onoffswitch-inner' data-content-on='ON' data-content-off='OFF'><span class='onoffswitch-switch'></span></span></label>";
				$html .= "</div>";
				break;
			case 'textarea':
				$value = esc_textarea( $value );
				$html .= "<textarea $atts placeholder='$placeholder' class='fca-pc-input-$type fca-pc-$name' name='fca_pc[$name]'>$value</textarea>";
				break;
			default:
				$value = esc_attr( $value );
				$html .= "<input $atts type='$type' placeholder='$placeholder' class='fca-pc-input-$type fca-pc-$name' name='fca_pc[$name]' value='$value'>";
		}

$html .= '</div>';

return $html;
}

return $array;
}

function fca_pc_get_client_ip(){

$ip_addr = null;
	if( $_SERVER['REMOTE_ADDR'] ){
		$ip_addr = $_SERVER['REMOTE_ADDR'];
	} else if ( $_SERVER['HTTP_X_FORWARDED_FOR'] ){
		$ip_addr = $_SERVER['HTTP_X_FORWARDED_FOR'];
	} else if ( $_SERVER['HTTP_CLIENT_IP'] ){
		$ip_addr = $_SERVER['HTTP_CLIENT_IP'];
	}

if( $ip_addr ){
		// check in case multiple addresses were returned
		return explode( ',', $ip_addr )[0];
	} else {
		return null;
	}

}

function fca_pc_delete_icons() {
	ob_start(); ?>
		<span class='dashicons dashicons-trash fca_delete_icon fca_delete_button' title='<?php esc_attr_e( 'Delete', 'facebook-conversion-pixel' ) ?>'></span>
		<span class='dashicons dashicons-yes fca_delete_icon fca_delete_icon_confirm' title='<?php esc_attr_e( 'Confirm Delete', 'facebook-conversion-pixel' ) ?>' style='display:none;'></span>
		<span class='dashicons dashicons-no fca_delete_icon fca_delete_icon_cancel' title='<?php esc_attr_e( 'Cancel', 'facebook-conversion-pixel' ) ?>' style='display:none;'></span>
	<?php
	return ob_get_clean();
}

function fca_pc_tooltip( $text = 'Tooltip', $icon = 'dashicons dashicons-editor-help' ) {
	return "<span class='$icon fca_pc_tooltip' title='" . htmlentities( $text ) . "'></span>";
}

function fca_pc_clean_pixel_id( $value ) {
	
	return preg_replace("/[^0-9]/", '', $value);
}

//HELPER FILTERS
function fca_pc_cat_id_fiter ( $cat_id ) {
	return 'cat' . $cat_id;
}
function fca_pc_tag_id_fiter ( $tag_id ) {
	return 'tag' . $tag_id->term_id;
}
function fca_pc_tag_name_fiter ( $tag ) {
	return $tag->name;
}
function fca_pc_term_id_fiter ( $obj ) {
	return $obj->term_id;
}

function fca_pc_get_woo_product ( $product_id = '' ) {
	$p = empty( $product_id ) ? wc_get_product() : wc_get_product( $product_id );
	if ( $p ) {
		return $p;
	}
	return false;
}

function fca_pc_get_woo_ltv( $email ) {
	
	$ltv = 0;
	
	$args = array(
		'post_type'      => 'shop_order',
		'post_status'    => 'wc-completed',
		'meta_key'       => '_billing_email',
		'meta_value'     => $email,
		'posts_per_page' => -1,
	);

$orders_query = new WP_Query( $args );

foreach( $orders_query->posts as $order ) {
		$WC_Order = new WC_Order( $order );
		$ltv += $WC_Order->get_total();
	}

wp_reset_query();
	
	return $ltv;
	
}

function fca_pc_get_post_triggers() {

$triggers = array(
		'all' => esc_attr__( 'All Pages', 'facebook-conversion-pixel' ),
		'front' => esc_attr__( 'Front Page', 'facebook-conversion-pixel' ),
		'blog' => esc_attr__( 'Blog Page', 'facebook-conversion-pixel' )
	);
	
	$options = get_option( 'fca_pc', array() );
	
	$cpt_support = empty ( $options['cpt_support'] ) ? array() : $options['cpt_support'];
	
	$custom_post_type_triggers = apply_filters( 'fca_pc_custom_post_support', $cpt_support );

if ( is_array( $custom_post_type_triggers ) && count( $custom_post_type_triggers ) > 0 ) {
		forEach ( $custom_post_type_triggers as $cpt_slug ) {
			$cpt_obj = get_post_type_object( $cpt_slug );
			
			if ( $cpt_obj ) {
				$cpt_name = $cpt_obj->labels->singular_name;

forEach ( get_posts( array( 'posts_per_page' => -1, 'post_type' => $cpt_slug ) ) as $p ) {
					$triggers[$p->ID] = $cpt_name . ' ' . $p->ID . ' - ' . $p->post_title;
				}
			}
		}
	}

forEach ( get_posts( array( 'posts_per_page' => -1, 'post_type' => 'product' ) ) as $product ) {
		$triggers[$product->ID] = 'Product ' . $product->ID . ' - ' . $product->post_title;
	}

forEach ( get_posts( array( 'posts_per_page' => -1, 'post_type' => 'download' ) ) as $download ) {
		$triggers[$download->ID] = 'Download ' . $download->ID . ' - ' . $download->post_title;
	}

forEach ( get_pages( array( 'posts_per_page' => -1 ) ) as $page ) {
		$triggers[$page->ID] = 'Page ' . $page->ID . ' - ' . $page->post_title;
	}
	forEach ( get_posts( array( 'posts_per_page' => -1 ) ) as $post ) {
		$triggers[$post->ID] = 'Post ' . $post->ID . ' - ' . $post->post_title;
	}

forEach ( get_categories() as $cat ) {
		$triggers['cat' . $cat->cat_ID] = 'Category ' . $cat->cat_ID . ' - ' . $cat->category_nicename;
	}

forEach ( get_tags() as $tag ) {
		$triggers['tag' . $tag->term_id] = 'Tag ' . $tag->term_id  . ' - ' . $tag->name;
	}

//REMOVE BLOG PAGE FROM OPTIONS - USE BLOG SETTING INSTEAD
	$blog_id = get_option( 'page_for_posts' );
	if ( $blog_id !== 0 ) {
		unset ( $triggers[$blog_id] );
	}
	
	return $triggers;
}

function fca_pc_admin_header_nav(){
		
	ob_start();?>
<div class='fca_pc_admin_header' >
	<img height=60 width=60 style='float:left;margin-right:16px;' src='<?php echo FCA_PC_PLUGINS_URL . '/assets/fatcatapps-logo.png' ?>'>
	<h1>Pixel Cat</h1>
	<?php if ( FCA_PC_PLUGIN_PACKAGE === 'Lite' ) { ?>
	<a target='_blank' style='color:white;' class='highlighted' href='https://fatcatapps.com/pixelcat/premium/?utm_medium=plugin&utm_source=Pixel%20Cat%20Free&utm_campaign=free-plugin'><span class="dashicons dashicons-dashboard"></span><?php esc_attr_e( 'Upgrade to Premium', 'facebook-conversion-pixel' ) ?></a>	
	<?php } ?>
</div>	
<?php 
	echo ob_get_clean();

}

function fca_pc_is_edd_active() {	
	return ( fca_pc_is_plugin_active( 'easy-digital-downloads/easy-digital-downloads.php' ) OR fca_pc_is_plugin_active( 'easy-digital-downloads-pro/easy-digital-downloads.php' ) );
}

function fca_pc_is_plugin_active( $plugin ) {
	return in_array( $plugin, (array) get_option( 'active_plugins', array() ) );
}